Creating Customer Journeys in Marketing Cloud

Highlights:

Expert advice on journey mapping

Checking integration and tracking

The low-down on automating journeys

What's inside?

From mapping your typical customer journey to understanding which Marketing Cloud Engagement products are right for your business, this handbook is a fast guide that will help you drive better results.

 

Written by marketing and Salesforce experts, you’ll find the best approach and process to follow, ensuring the journeys you run deliver a positive customer experience (CX) that connects with customers at each stage of their purchase journey - and builds your ROI.

 

Inside, we cover a wealth of customer journey strategy, including:

 

  • The importance of integration and tracking
  • How to leverage data in your journeys
  • Automating journeys with tailored content
  • Reviewing journey analytics
  • Employing Einstein for Marketing Cloud

 

Download the Creating Customer Journeys in Marketing Cloud handbook now.

Client reviews

Professional Services

We had a great experience with MarCloud building our new email template. Jake listened to the brief carefully, met all the points outlined, and was helpful and flexible in making any changes required, including where certain elements weren't rendering correctly and needed adjustments. He also provided some really useful insights that have increased our understanding of using the template effectively and will enable us to solve any issues that may arise as different users start using the new template. Thank you!

UK-based client

Financial Services

Working with the team at MarCloud consistently exceeds all expectations. They are attentive, supportive and always willing to go above and beyond when we need help. Ollie has been an exceptional partner for us and is never short on amazing ideas to take our marketing to the next level. Furthermore, he has regularly gone above and beyond when our team was experiencing periods of transition!

US-based client