An introduction to CDPs
Example use cases
Getting started with Data Cloud
In 2023, Salesforce granted all Enterprise and Ultimate Sales Cloud users access to a free Data Cloud account.
If you’re one of the lucky ones but you have no idea what a customer data platform even is, or how to go about implementing Data Cloud for your business, this eBook is for you.
Inside, we explain the history of the Salesforce software and why it’s ideal for Account Engagement, Marketing Cloud, and Sales Cloud users. We delve into the main features and capabilities, as well as providing some example use cases and best practice tips.
By the end of the guide, you’ll be more knowledgeable about Data Cloud and how to go about implementing it.